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		<title>Tourism North East | News | Marketing </title>
		<link>http://www.tourismnortheast.co.uk</link>
		<description>Tourism North East - News Articles</description>
		<language>en-GB</language>
		<copyright>Copyright Tourism North East</copyright>
		<category>Tourism North East News</category>
		<managingEditor>Tourism North East</managingEditor>
		<ttl>60</ttl>
		<lastBuildDate>Wed, 27 Oct 2010 10:25:18 GMT</lastBuildDate>
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			<title>Northumberland lures film addicts from all over the world</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/6/14/northumberland-lures-film-addicts-from-all-over-the-world-a1908</link>
			<description>&amp;nbsp;'One in 10 foreign tourists come to Britain because they have fallen in love with a film location' according to a new study carried out on behalf of the UK Film Council.
And one of the most popular locations is Alnwick Castle in Northumberland which doubles for Hogwart's School of Witchcraft in the Harry Potter films.
Three million of the annual 30 million visitors from abroad are lured by the picturesque settings of such box office hits (including Harry Potter)&amp;nbsp;as Sherlock Holmes, </description>
			<category>Marketing</category>
			<pubDate>Mon, 14 Jun 2010 00:00:00 GMT</pubDate>
			<comments>News</comments>
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			<title>It's good news for the 'Cruise' market</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/6/7/its-good-news-for-the-cruise-market-a1886</link>
			<description>


A recent article on Travel Mole reports that 'cruising is attracting a record number of families'.
This is&amp;nbsp;good news for the Cruise Market as&amp;nbsp;more than '75,000 under 18 year olds are expected to take a cruise holiday this year, a seven fold rise over the last decade&amp;quot;.
The forecast came as part of the Passenger&amp;nbsp;Shipping Association's annual cruise review which found that one in ten package holidays booked is now a&amp;nbsp;cruise - totalling 1.53 million last year and fore</description>
			<category>Marketing</category>
			<pubDate>Mon, 07 Jun 2010 00:00:00 GMT</pubDate>
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			<title>Northumberland's Doxford Hall Hotel set for new era</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/5/29/northumberlands-doxford-hall-hotel-set-for-new-era-a1880</link>
			<description>
Northumberland's stunning Doxford Hall Hotel and Spa is set for a new era as current owners Brian and Shirley Burnie decide to move on.
Doxford Hall's history dates back to 1296. It was&amp;nbsp;opened as&amp;nbsp;a luxury hotel and spa in&amp;nbsp;2008 after extensive restoration was required to make it habitable again after&amp;nbsp;it had fallen&amp;nbsp;into disrepair.
The Hotel now boasts impressive function suites for weddings and corporate events, a fine dining restaurant and the highest levels of accomm</description>
			<category>Marketing</category>
			<pubDate>Sat, 29 May 2010 00:00:00 GMT</pubDate>
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			<title>A few days left to tell your visitors about British Tourism Week events in the NE</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/3/18/a-few-days-left-to-tell-your-visitors-about-british-tourism-week-events-in-the-ne-a1779</link>
			<description>Hadrian's Wall was lit up with flaming torches last weekend&amp;nbsp;to mark the opening of British Tourism Week, and tne National Trust will be opening its doors to visitors for free at the end of this week.
The first torch on Hadrian's Wall was lit at Segendunum Roman Fort in Wallsend, North Tyneside, at about 6pm on Saturday and the final torch was ignited at Bowness-on-Solway on Cumbria's west coast, about an hour later, with the entire 'line of light' remaining illuminated for about half an ho</description>
			<category>Marketing</category>
			<pubDate>Thu, 18 Mar 2010 00:00:00 GMT</pubDate>
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			<title>VisitBritain embraces social networking in lead up to the London 2012 Games</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/2/19/visitbritain-embraces-social-networking-in-lead-up-to-the-london-2012-games-a1718</link>
			<description>Facebook, Twitter and a host of other social networking sites and blogs will be at the heart of VisitBritain's marketing campaign to tempt tourists to come to Britain ahead of the London 2012 games.
An interesting article in The Independent highlights how &amp;quot;it is hoped the social networking sites and blogs will make potential tourists feel an affinity towards British society&amp;quot; and how VisitBritain are planning to get regions, destinations and cities on board by targeting their blogs and</description>
			<category>Marketing</category>
			<pubDate>Fri, 19 Feb 2010 00:00:00 GMT</pubDate>
			<comments>News</comments>
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			<title>One North East's Chris Little to speak at new research centre</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/2/11/one-north-easts-chris-little-to-speak-at-new-research-centre-a1698</link>
			<description>A pioneering research centre into the Experience Economy is being launched by the University of Sunderland's Business School on Wednesday, 24 February.
The Centre for Research into the Experience Economy will be the first in the UK to provide a high profile global focus for research into the increasingly important area of the visitor and customer 'experience' in the 21st century.
One North East's Chris Little will talk at the launch event about the North East's image campaign 'Passionate Peopl</description>
			<category>Marketing</category>
			<pubDate>Thu, 11 Feb 2010 00:00:00 GMT</pubDate>
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			<title>New tourist guide for Durham</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/2/11/new-tourist-guide-for-durham-a1697</link>
			<description>A pocket sized guidebook&amp;nbsp;to Durham&amp;nbsp; has been launched to encourage tourists to stay longer and spend more money in the region.
The Durham Pocket Guide 2010, produced by tourism agency Visit County Durham, was launched last week at Beamish Museum. It promotes the county to an annual readership of 500,000 and is expected to provide a considerable boost to the regional economy.
Research into the impact of last year's guidebook found that each copy encouraged people to spend an extra &amp;po</description>
			<category>Marketing</category>
			<pubDate>Thu, 11 Feb 2010 00:00:00 GMT</pubDate>
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			<title>Back Durham's bid for UK City of Culture 2013</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/2/8/back-durhams-bid-for-uk-city-of-culture-2013-a1677</link>
			<description>Durham's bid for UK City of Culture 2013 was made public last week.&amp;nbsp;&amp;nbsp;And, securing the prestigious Culture prize could boost the county's economy by &amp;pound;120m, experts say.&amp;nbsp;
Durham is one of 14 cities bidding for the prize which could mean hosting events such as the Brit Awards and BBC Sports Personality of the Year.
Durham already has an impressive programme of cultural events lined up for the next few years to celebrate&amp;nbsp;it's bid status, including a second Lumiere lights</description>
			<category>Marketing</category>
			<pubDate>Mon, 08 Feb 2010 00:00:00 GMT</pubDate>
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			<title>Staycationing is here to 'stay'</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/1/21/staycationing-is-here-to-stay-a1667</link>
			<description>Yes, the&amp;nbsp;'staycation' is here to stay.
Following figures from the UK Tourism Survey released by VisitEngland, James Berresford, VisitEngland chief executive, confirmed that 'the staycation was not an invention of British travel companies and that holidaymakers had elected to remain within the UK, particularly over the summer months'.
Trips taken by Britons within the UK rose by 22% between June and August last year.&amp;nbsp;And spending over the period also rose by about 20%.
Berresford sai</description>
			<category>Marketing</category>
			<pubDate>Thu, 21 Jan 2010 00:00:00 GMT</pubDate>
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			<title>DFDS Seaways boosts inbound tourism by 19%</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/1/14/dfds-seaways-boosts-inbound-tourism-by-19-a1655</link>
			<description>The DFDS Seaways daily service between Newcastle and Ijmuiden, the port outside Amsterdam, has a double celebration this year.
Not only are its passenger numbers up by 10% with inbound tourism up by 19% in 2009, the company is also set to celebrate the route's 15th anniversary.
DFDS Seaways UK Managing Director John Crummie said: &amp;quot;NewcastleGateshead and the wider North East region has become even better value for money with a stronger Euro.&amp;nbsp; We have seen a rise in the short break bus</description>
			<category>Marketing</category>
			<pubDate>Thu, 14 Jan 2010 00:00:00 GMT</pubDate>
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			<title>Three North East tourism businesses 'doing it for themselves'</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2010/1/4/three-north-east-tourism-businesses-doing-it-for-themselves-a1638</link>
			<description>Eight hundred years ago Tynedale folk lived in dread of 'Norse' tourists arriving from the far side of the North Sea.
Today however, and working in partnership with the Bergen Tourist Board,&amp;nbsp;three Tyndale businesses have joined forces to lure the Scandinavians back to enjoy the delights of the North East.
De Vere Slaley Hall Hotel, Centurion Tours from Haydon Bridge, and Steve Reed Tourism from Corbridge have linked up to make the make the most of the brand new Eastern Airways route betwe</description>
			<category>Marketing</category>
			<pubDate>Mon, 04 Jan 2010 00:00:00 GMT</pubDate>
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			<title>It's great pre-Christmas  news for Seaton Delaval Hall</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2009/12/19/its-great-pre-christmas-news-for-seaton-delaval-hall-a1625</link>
			<description>Seaton Delaval Hall in Northumberland has been saved by a&amp;nbsp;nationwide National Trust appeal.
The news is announced as Culture Minister Margaret Hodge joined Fiona Reynolds, Director-General of the National Trust, and supporters of the campaign, in a celebration at the Hall itself.
The appeal was launched in July 2008 and&amp;nbsp;generated an amazing combined response from thousands of members of the public as well as charitable trusts and companies across the country.&amp;nbsp; The Hall, its gard</description>
			<category>Marketing</category>
			<pubDate>Sat, 19 Dec 2009 00:00:00 GMT</pubDate>
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			<title>Surge of visitors expected for Tall Ships Race</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2009/12/10/surge-of-visitors-expected-for-tall-ships-race-a1608</link>
			<description>Hotel occupancy levels across the region for the first day of the&amp;nbsp;Tall Ships Race in Hartlepool on August 7th 2010&amp;nbsp;are already looking healthy.
The&amp;nbsp;Races are expected&amp;nbsp;to bring one million people to the region and will welcome more than 100&amp;nbsp;ships to the marina at Hartlepool as the town becomes the finishing point for the race.
This is great news for&amp;nbsp;the North East tourism industry, building on the success of 2009&amp;nbsp;- One North East's 'How's&amp;nbsp;Business' survey</description>
			<category>Marketing</category>
			<pubDate>Thu, 10 Dec 2009 00:00:00 GMT</pubDate>
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			<title>Relationship Marketing Wins Scotland £48m of New Business</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2009/4/6/relationship-marketing-wins-scotland-48m-of-new-business-a1243</link>
			<description>Scotland Demonstrates Effectiveness of Targeted Direct Marketing Based on Customer Preferences 
VisitScotland, the national tourist board of Scotland, has released figures that show how their innovative customer relationship marketing system has won &amp;pound;48m of business from customers who would not have visited without the marketing prompts.
Over four years, VisitScotland has achieved a database of 1.5 million customers, whose interests are known through feedback exercises. Their&amp;nbsp;cuttin</description>
			<category>Marketing</category>
			<pubDate>Mon, 06 Apr 2009 00:00:00 GMT</pubDate>
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			<title>Night Tourism 'Increasingly Popular'</title>
			<link>http://www.tourismnortheast.co.uk/site/business-toolkit/latest-news/2008/10/29/night-tourism-increasingly-popular-a581</link>
			<description>The North East Visitor Experience Continues After Dark
According to One NorthEast Tourism, a new niche in tourism is becoming increasingly popular - and North East England is particularly well placed to exploit it.
Night tourism refers to visitor experiences that take place after dark.&amp;nbsp; Rather than discos, theatres and eating and drinking, the more usual nighttime activities, night tourism focusses on experienced-based activities such as night walking, bird watching, star gazing, ghost wa</description>
			<category>Marketing</category>
			<pubDate>Wed, 29 Oct 2008 00:00:00 GMT</pubDate>
			<comments>News</comments>
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