The Model
Since 2004, the Regional Tourism Team have used the Scarborough Tourism Economic Activity Model (STEAM) to measure the value of tourism to the North East. The model not only looks at the level of spending by visitors to the region but also numbers of visitors, the breakdown between overnight and day visitors and also the number of people employed in the tourism industry.
To better help understanding of the STEAM reports, including the history of the Model and the inputs that are used to run the model an overview can be found here.
Latest results show:
- 8.5 million overnight tourists visited North East England in 2009
- Tourism contributed £3.9 billion to the regional economy in 2009
- Tourism supported around 65,000 jobs in the region
Reports
More detailed breakdowns can be seen below for the region and individual sub regions:
GVA
The Tourism Team have commissioned Durham University to look into tourism GVA, using the regional economic model they have developed for NERIP. This shows that tourism accounts for 4.6% of the region's GVA and 5.6% of employment. The full report is available here.
The North East Research and Information Partnership produce regular State of the Region reports which provide detailed information on the regional economy. For more information view the state of the region report click here
- Visitors to Tees Valley
- 43 Kb
Where do visitors come from?
How do they book their trips?
Who do they travel with and do they get here?- Investment Monitor Annual Report 2009
- 390 Kb
Investment Monitor report 2009
- Attractions Trends
- 87 Kb
Trends in Visitor Numbers to attractions in the North East
- Heritage Attractions Research
- 587 Kb
Heritage Attractions Research
- Visitor Information Network Action Plan
- 264 Kb
One NorthEast commissioned TEAM Tourism Consulting to undertake an assessment of visitor information provision in the region and develop an appropriate strategy and action plan for future provision.
- Tees Valley Visitor Survey
- 1.3 Mb
Tees Valley Visitor Survey looking at visitor profiles, satisfaction and expenditure
- North East Steam 2009
- 116 Kb
Volume and Value of Tourism in the North East - STEAM 2009
- Serviced Occupancy Report 2008
- 344 Kb
Serviced accommodation occupancy report 2008
- Tourism Business Survey Review 2006
- 52 Kb
A review of the quarterly business survey taken from the tourism business panel in 2006 looking at performance, confidence, employment and visitor profiles.
- Tourism Key Facts
- 1.5 Mb
Key Facts of Tourism 2006 giving an overview of regional tourism performance in the North East
- Regional Visitor Survey
- 2.4 Mb
Visitor Profiles, satisfaction and expenditure for the North East
- International Visitor Additional Breakdown
- 255 Kb
Additional breakdown concerning International Visitors taken from the Regional Visitor Survey
- Self Catering Occupancy Report 2008
- 287 Kb
Self Catering occupancy report 2008
- Tourism Intelligence January 2008
- 264 Kb
The latest data from the region and wider industry trends
- Tourism Intelligence July 2008
- 73 Kb
Latest round up of regional and national performance data
- Tees Valley STEAM 2009
- 114 Kb
Tees Valley Volume and Value - STEAM 2009
- Serviced Occupancy 2010
- 144 Kb
Serviced Accommodation Occupancy Annual Report 2010
- Hows Business Survey April - June 2009
- 109 Kb
How's Business Survey 2009
- Self Catering Occupancy Annual Report 2010
- 90 Kb
Self Catering Occupancy Annual Report
- Heritage Visitors
- 234 Kb
Breakdown of the Heritage visitor taken from the Regional Visitor Survey
- Tourism Intelligence June 2008
- 71 Kb
Round up of January - March 2008 and tourism performance and trends in te North East and nationally
